Ecommerce Store
The eCommerce AI gap: Unlocking $80bn in Growth in the Next Decade

From where I’m standing, at the intersection between AI and eCommerce, I can see opportunities for businesses to better serve…

The AI of Personalized Ecommerce Product Recommendations
The AI of Personalized Ecommerce Product Recommendations

Product recommendations have been around since the first magazines were ever sold as a personalized marketing tactic. From suggestions of…

Datacenter
Data Warehousing Options for E-commerce

One might say that digital data storage began with the simple excel spreadsheet. It was one of the first places…

Online shopping via a mobile app
Top Artificial Intelligence Apps for Your Shopify Store

For many of us, artificial intelligence seems like a distant future where robots will take over our jobs. In reality,…

Artificial Intelligence
Embracing Artificial Intelligence In Marketing

Three of the biggest challenges marketers bump into include difficulty getting a holistic view of customers across all interactions, difficulties tracking marketing…

AI Transformation
The ROI of E-Commerce AI Transformation

The latest technology revolution has motivated many companies to begin the process of digital transformation, integrating the new technology available…

Man who lost his way
Transitioning from A/B Testing to Artificial Intelligence: Exploring Differences, Similarities, and Strategies

In e-commerce, as in every business, marketing aims to drive sales and increase profits. With the rise of digital marketing,…

Advertising Trends
Decoding the Marketing Technologist: Bridging Creativity and Technology

The marketing technologist role has been slowly rising and changing the industry to face its constant challenges and trends. Marketing…

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