I used to make a living on 99Designs. Or I tried to at least. It’s a hell-hole for designers, designed…
There’s something blissful about seeing your website’s performance rising, especially if you tried something different to achieve your objectives. Like…
You’ve designed your store, you have your product inventory ready, your product descriptions and product photography uploaded. You push the launch button.…
Ok, we get it already! Checkout optimization is important. The average cart abandonment rate is 70% and so on and…
When I first started out in business I was a gung-ho university student with the Midas touch. I was 18 and…
It has been well documented across the web that over 50% of eCommerce stores exclusively use Google Analytics (GA) to measure their…
In a previous post, we spoke about the importance of digging deeper to understand what your clients want. It turns out…
Millennials (those born between the years 1980-2000) are the largest generation in history and are rapidly approaching their prime spending years.…
Marketing Technology, for me, is the synergy of tools and activities that support marketing communications and sales. When talking about…
Of all the marketing tools that are used for promoting eCommerce stores and products, email marketing ranks among the most…