Pandemic made us live another life. Online became the new way of everything – from entertainment and shopping to learning…
Drastic changes caused by global pandemic greatly impact not only lifestyles but also our buying habits, interests, and attitudes. As…
The everyday life of most families changed during the current COVID-19 pandemics. The global lockdown has resulted in parents and…
It is something of a cliche to say that ‘nothing will be the same after COVID-19’, but it is true…
Russia’s full-scale invasion of Ukraine started five months ago. We will look at what effect the war has had on…
Running a car dealership is hardly possible without managing marketing campaigns regardless of the size or specialty of the business.…
OTT (over-the-top) is a service that streams digital content on numerous mediums, including TV, streaming boxes, consoles, HDMI sticks, and…
The budgets spent on online advertising continue to grow. Programmatic advertising, which allows the streamlining of the process of buying…
Omni-channel marketing is a term that anyone working in the connected television (CTV) industry should become acutely familiar with in…
The pursuit of successful business development is a never-ending process. Even when it seems that all approaches to promotion in…