Target Board
Understand Your Audience to Create Better Content

We keep hearing about a “pivot to video” because it is increasingly topping publishers’ priorities for 2024. While there are…

Man with VR Glasses Using Drone
5 Things You Must Know Before You Buy a Drone

Just like people, drones come in all shapes, weights, and sizes. Odds are you’ll buy only one so you want…

Man with megaphone
When it Comes to Fill-Rate, Less is More

Whenever there is an ad opportunity and an ad request is made to an ad source (such as an ad…

Man doing calculations
Understanding Working Capital Ratios: Key Indicators of a Company’s Short-Term Financial Health

Working capital ratios are essential metrics for assessing a company’s short-term financial health. These ratios provide insight into a company’s…

The man who edited the video
Editing and Distributing Your Videos

Once you have created or curated your videos, you must figure out how to get that content out there for…

VOIP Headset
Reducing Cost per Call in Contact Center while Improving Customer Service — with Voice AI

The number one cost driver in any contact center is human resource expense, and it’s also the one you can…

Video Performance
Tracking Your Distributed Video Content

Distributing video, whether it is on social media or third party platforms, is an indispensable way of developing your audiences.…

Mixing Videos
Why You Need a Mix of Topical and Evergreen Videos

When it comes to video, there are essentially two categories it can fall into: topical or evergreen. In order to…

Best CRMs for Real Estate Businesses
Best CRMs for Real Estate Businesses

It’s never been easier for realtors to find leads. From Zillow to Realtor.com and Ylopo, there are hundreds of popular…

Man sending messages with his mobile phone
Should I Really Build a Native App for My Website?

As media consumption and internet usage shifts to mobile, companies are rethinking and re-adapting their mobile strategies. Most media time,…

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